MOTIVATION!!

Hi.

I am very excited about this project I have done my research into logo's and cafe's etc..

and now I am at the point of starting my logo and thinking of NAMES!!

Which I am enjoying I like to try and be really clever with stuff like this.

My plan is to go with something completely simple and cool OR something clever and quirky so I am just writing this quick post show you the pages I have for my project with a few of them names :)

Enjoy, Type Soon!!

SWOT!!

Hey Everyone
I have a new module on the go at the minute and it has a lot of freedom to it which I love, I love choosing my own brief it calms me a bit which is good,  we got given a lot of different live briefs to choose from and I have chosen to go with a company called Hippo.   They basically told us to imagine that a person said "I am opening a cafe in the area and I want you to choose the name and totally brand it"  
I loved this as all the other briefs were like companies with names and a full list of things they wanted, do's and don'ts you know which all my projects usually have, this was total freedom and totally mine apart from the fact it was a cafe which I do not mind at all.

For this project we had to create a S.W.O.T Analysis which allows me to write down my Strengths,  Weakness', Opportunities and Threats at first I will admit I thought oh god as I am not good at describing myself but in the long run I think it will help a lot so heres a copy of it which I wrote down for my project.

I'll be back in touch once I get more into the module!!

See you soon

Merry Christmas Fortnum and Mason.

Hello!!

I know your thinking Merry Christmas bit early it's only November.

But I thought it was appropriate with my current module.

My last post was me basically telling you about how my new module was allowing me to try something new.

It was really good for me but at the same time tested me and was challenging.

I researched and I wanted to modernise F&M and add a splash of colour to them so I did a few colour texts on their original wicker hampers they send out to people.

I looked at the site a lot and noticed there Christmas Hamper was there most elegant to me and would be the one I would splash out on if I ever was able to buy one of them. But for a younger generation could be a bit more fun!!

So I came up with this!!

A basic run through it that,
The wicker basket would be there traditional shape however would be red with a christmas pattern on with a basic brown lid, it would be lined with black silk for a luxurious feel and would have all the products inside with a separate packaging a brown colour box, packet,or label with an image relating to christmas in a silhouette using the pattern on the wicker basket, on top of the separate products would be a handwritten scroll from the company basically thanking them for buying the products and wishing them a Merry Christmas, this would give a personal feel to the product and allow customers to feel warm and happy for the purchase.  A lot of people might disagree with this idea, but my idea was to appeal to a younger range of people as well as their traditional audience.

I hope you all love it and if you don't I would love some advice on how it could have been improved??

Thanks Everyone.
(Image Below of finished piece)

Welcome Back!!

Hello World.

Firstly I would like to apologies, not been blogging over the summer been a busy bee working a lot and generally enjoying the time off.

But now back to the serious stuff...this is the start of my second year and I have received my first brief which is really interesting as this time its packaging design which is not my usual thing but its always nice to try something new, we got to choose a company to design for and I have chosen Fortnum and Mason which is a high end, really classy food/gift company I will post the website so you guys can check them out and there products to get more of a feel for them.

http://www.fortnumandmason.com/

I am currently getting on with that I apologies this is a pretty short blog but I am sure I will have more to say once I get stuck in to the situation and I will keep in touch and make sure you know what's going on.

Hope everyone had a lovely summer and its nice to be back 

Type to you soon :) 

Done and Dusted

Well I have finished my four final logos and got them mocked up onto a google website setting.


Here they are and I hope you love them: 


Autumn - The idea with this is pretty simple, autumn is one of my favorite seasons and it is most famous for the colors and how the trees change. Basically I have made a image on the computer showing the stage of the leaves falling from the tree with the left over leaves spelling out the google logo.

 Summer - I went for a more cartoon feel for summer. Summer is a very colorful bright time and I thought the best ways to bring out them colors would to be in cartoon and also summer is when all the children are of school and it will relate a lot to them. What I have done hjas taken little aspects of summer and placed them carefully to spell Google. G - Swimming Pool, O - BBQ, O - Beach Ball, G - Sunflower, L - Ice Lolly and E - A sail boat.

Spring -  This was one of my most simple ideas but also one of my favorites, when I think of spring I automatically think of bumble bees and daffodils so I took both of them aspects straight into the logo, but how was I going to get the typography into those aspects, I wasn't I basically just did a small dotted line showing the bees track to the daffodils to get the pollen in the shape of the google font.

Winter - This idea was inspired by my research of passed google logos and was my first initial idea. The idea is that the word Google is a cloud and the cloud gets more and more blurred to the point where the snow is coming out of it. I played around with it being a nights sky first and it looked to much. I decided to make the O the sun behind the cold clouds to give it more of a weather feel.

Well what did you think?


I really enjoyed doing this project and got really into it, I hope my logos do it justice.


Well that is my first year over and done with. I will try and keep blogging and updating you on my interests and pieces of work I love.


See you in September NCL College :) xx

C.Y.O.B

C.Y.O.B - Create your own brief.


I was saying in my last blog I was going to create a brief for my final project, I also said I was thinking about going down the rebranding route. 


Well thats what I did... I racked my brain thinking of logos I really HATE and thought immedeatly of Google. I use Google a lot in my life and the logo is really ugly and boring so I though REBRAND. However Google is a very famous and well known brand so I did not want to change it completely, the company is known for there colorful logo. 
So I came up with... Google Seasons.
The plan is to rebrand Google for 2013 and create four different unique logos that will run through out the seasons. There will be a logo for, Summer, Autumn, Spring and Winter so you will never see the usual logo ever throughout that year. The only exceptions to this will be famous dates through out the year which will carry on to have a logo made for them dates.

I will look at some past famous logos and take inspiration from them and see how far I can go with this. 


BEST GET ON WITH IT THEN.


I will be back with my final logos :) 


BLOG SOON xx

I actually COMPLETED an essay!! :D

I have just handed in my essay which I am very proud of, not sure its gonna make sense to the people marking it but the fact I researched and actually took a lot of interest in it is good enough for me. (but I am hoping for a good mark as well, that would be nice too)

The question I chose to do was: 

Examine the way in which graphic designers (a minimum of two) have explored environmental issues in their work – what is their approach to materials, print and production, how is technology changing the format / aesthetic of graphic design? 

This question interested me a lot because eco friendly packaging is becoming more and more popular and is very stylish when done correct.

In my essay I show examples of eco friendly designs and designers.

My biggest interest was in Eduardo del Fraile - I loved his style of work and how just because he was making his designs green, he didn't jus tout his logo on some brown paper and call it a unique eco design.

If you fancy checking out some of his work here is his website - www.eduardodelfraile.com

For the future I am now starting my final project in which I will create my own brief. Everything is in my hands and I am excited because it will defiantly be something I enjoy doing. 

I am most defiantly going towards a rebranding project, but I will keep you updated!!!!!!!!

Talk to you soon :) xx