Long Time No Blog!!

Hi Everyone

Sorry I have not blogged in over a month :O 

I was off with flu for a while and had a lot of catching up to do.

Anyways

I'm Back so from last time I was telling you that I was upset with my Ministry Of Sound project and my final pieces but I was just happy I finished on time.

(Below) This was my first poster which was so awfully rushed and unprofessional.

I had words with my tutor basically telling him about how I had a panic about this project and new it was terrible and looked like I had done it in 2 minutes and he gave me an extension to make another final poster in the style of my original ideas.

(Below) My improved final poster which I am so pleased with and am so grateful that I was allowed the extension so I had time to make my poster to its full potential.

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When I got back after being ill we had two new briefs, one in which we had to design a new logo for the Newcastle Medical Photography Department.

I sat for ages doodling pointless logos, when I decided to go onto the internet and get some research done as inspiration was not gonna hit me doing NOTHING.

I looked at different photography equipment trying not to fall into the trap of doing a logo for a hospital (e.g blood or needles) , the one rule we did have was we were not allowed to just submit a picture of a camera with the company name below.

(Below) Examples of me playing around with the lighting umbrella.

(Below) I chose a silhouette of the top of the umbrella added a shadow and a gradient, put my chosen typography onto it which I edited on InDesign.


I showed this in the crit and was told the idea was nice but was to much like a logo for a photography studio.

 (Below) I went back to researching camera equipment and found this image of a fluorescent light head 

I put this image into Photoshop and changed the opacity to really low,  I created a new layer and using a graphic tablet and the brus tool I roughly drew around the image to get a hand drawn effect. I left the image in it with a low opacity and put the dissolve effect on so the shadowing was still included. 

I added my font to this logo and it looked far to organic and sea like so I played around with colour and gradient overlays, I kept my font the same as the first logo I tried as I loved it boldness and technical look it had.

Here is my final piece (below)